How to create a privacy policy for your facebook page

How to create a privacy policy for your Facebook page in 7 steps

Our privacy policy generator is the fastest and easiest way to generate a privacy policy for your Facebook page. We’ll show you how to use it below.

Step 1. Tell us where you’ll use your privacy policy

Start by select the primary use for your policy. Even if you don’t have a website, if you’re using this exclusively for your Facebook page, select ‘website’.

Step 2. Select which policies you need

If you’re using a free account, you’ll only have access to a privacy policy. But, if you’re using one of our compliance packs, you can generate several other legal documents to use with your Facebook page, such as your terms and conditions and return policy.

For now, select privacy policy and move on to the next step. You can return later if you want to generate another document.

Step 3. Add your company details

We’ll need to know your company name, location and website address in order to white label your policy. If you don’t have a website, add a link to your Facebook page in the box labelled ‘Website Address*’.

Step 4. Tailor your privacy policy

Select the statements that apply to your Facebook page.

Step 5. Input your privacy contact

Provide a primary contact for compliance with GDPR, CalOPPA, PIPEDA & CCPA

Step 6. Select the applicable privacy laws

Select the laws you need to comply with. Remember, you’ll need to abide by the laws of the countries your users live in, not jsut the one your business operates in.

Step 7. Publish your privacy policy

Next, click ‘complete your order’ and your policy will be generated instantly.

How to add your privacy policy to your Facebook page

There’s several ways you can add your privacy policy to your Facebook page.

If you don’t have a website

Step 1. Host your privacy policy with GetTerms

We’ll host your policy for free as long as you have an active account with us! Once you’ve created your privacy policy, simply click the button labelled ‘link’ which will take you to your very own privacy policy page, hosted on our website.

Step 2. Copy the URL of your privacy policy

Highlight and copy the URL of your hosted privacy policy

Step 3. Add your privacy policy URL to your Facebook page

Paste the link to your privacy policy in the ‘Privacy and legal info’ section of your Facebook page.

If you have a website

Step 1. Create a new web page for your privacy policy

Create a new page on your website specifically for your privacy policy. If you already have a privacy policy page, head to step 3.

Step 2. Publish your privacy policy to your new privacy policy page

Use any of the below methods to add your policy to your website.

• Embed it with a live code snippet
• Add it using our WordPress plugin
• Upload it as a PDF
• Copy and paste it as html directly into your content editor

Step 3. Copy the URL of your privacy policy

Highlight and copy the URL of your privacy policy page

Step 4. Link to your privacy policy from to your Facebook page

Paste the link to your privacy policy in the ‘Privacy and legal info’ section of your Facebook page.

Why you need a privacy policy for your Facebook page

You’re probably wondering, why do I need a privacy policy, doesn’t Facebook / meta have their own? To answer your question, in two parts. Yes, they have their own policy, but you as the Facebook page administrator / owner are the person collecting personal data, so you’ll still need a privacy policy explaining your own data processing practices.

Meta requires you to have a privacy policy for your Facebook page

The below is outlined in ‘Meta’s Policies for Pages, groups and events’

“Should you wish to collect content or information from people who interact with your Page, group or event (e.g. information obtained from a call-to-action button) you must first provide them with notice. People from whom you collect content or information must explicitly consent to your use of their data. You must clearly explain that you (and not Meta) are collecting this data.”

Essentially, your users have already consented to Facebook / Meta collecting their data, they haven’t provided you with any, and this is a key distinction.

If you’re the admin of a Facebook page you’ll need to:

1. Clearly display a Privacy Policy if you’re collecting personal data.
2. Inform users that you (not Meta) are the data controller for any information collected.
3. Explain that you are collecting their personal data, why you’re collecting it, and how it will be used, especially if third-party services like Facebook Pixel are involved.

If you collect personal data, you’re legally required to have a privacy policy

More than 20 countries have data privacy laws that legally require you to have a privacy policy if you collect personal data from their citizens. It doesn’t matter how you collect it, be it through a website, a Facebook page, or pigeon mail. This is because the scope of the GDPR and other privacy laws isn’t limited to website data collection – it applies to any processing of personal data, regardless of the method used.

Which laws apply to me?

What could it cost me if I don’t have a privacy policy?

How to write your own privacy policy

If you want to write your own privacy policy, we’ve written a detailed guide for you to follow.

How to write a privacy policy

Just remember that Facebook Page admins need to have a Privacy Policy that specifies

• Data Collection methods – Disclose what types of personal data you collect, whether it’s through messages, comments, or analytics tools.
• Usage of Data – Explain the reasons for collecting data, such as for personalization, marketing, or improving user experience.
• Data Sharing – Inform users if data is shared with third parties like advertisers or analytics platforms.
• User Rights – Outline how users can manage their data, such as requesting corrections or deletions.
• Security Measures – Describe measures taken to protect user data from unauthorized access.
• How to contact you – Provide contact details for your Responsible Data Controller or Data Protection Officer

Privacy policy requirements for facebook pages with EU & UK-based users

For Facebook Pages with audiences in the EU or UK, additional GDPR compliance measures are necessary. As a Page admin, you are considered a “joint controller” along with Meta under GDPR when using Page Insights. This means you share responsibility with Meta for protecting personal data collected via Facebook’s Page Insights.

State your obligations as a Joint Controller

Meta assumes primary responsibility for GDPR compliance for Insights data. However, as a Page admin, you must:

• Identify a Legal Basis for data processing, such as legitimate interests, and outline this in your Privacy Policy.
• Provide Contact Details for your data controller (your business) and Data Protection Officer if required.

Establish your legal basis for collecting personal data

Under GDPR, you must establish a “lawful basis” for processing user data. The six legal bases under GDPR include user consent, legitimate interests, and contractual necessity. To process the data of EU users, you must establish a legal basis for collecting their information. Common legal bases include:

• Consent: if you’re collecting data for marketing, it’s often necessary to obtain explicit consent, especially for sensitive information.
• Legitimate interests: in cases where you collect data to improve user experience or enhance security, legitimate interests can serve as a legal basis. However, be cautious; ensure that this basis does not override the user’s rights.

Clarifying your legal basis strengthens your compliance with GDPR and assures EU users of your commitment to data protection.

Assign a Responsible Data Controller & Data Protection Officer

If your page’s data processing activities are significant enough to warrant it, appointing a Data Protection Officer (DPO) may be advisable, especially under GDPR requirements. Your Privacy Policy should:

• Name the responsible data controller (often your business or organization) and list their contact information.
• If a DPO is appointed, provide their contact details to allow users direct access for data-related inquiries.

Notify your users that you use Page Insights data

Page Insights provides aggregated data on user behavior, such as page views and post engagement, which helps admins better understand their audience. However, under GDPR, this is considered personal data. Include information about Page Insights in your Privacy Policy and how this data benefits users through improved Page experience and relevant content.

As part of the Page Insights feature, Facebook collects data on user interactions with your Page, such as clicks, comments, and reactions, for analytics purposes. The Page Insights Controller Addendum mandates that admins acknowledge their joint responsibility with Facebook for processing this data. This means:

• You must inform users about this data processing in your Privacy Policy.
• You should direct users to Facebook’s Privacy Policy for more details on data processing practices specific to Facebook Insights.

By incorporating this information, you fulfill your responsibilities as a co-controller of data under GDPR.

Be sure to provide users with information on how they can control these sharing practices, such as opting out of certain cookies or tracking features.

Meta provides an “Information about Page Insights” section accessible on all Facebook Pages, summarizing the shared responsibilities under GDPR for Page admins and Meta.

How to easily meet all of your data privacy obligations

If you’re looking to meet the requirements of global data privacy laws, take a look at our amazing tool. We offer a simple solution, ensuring you meet legal standards while maintaining user confidence in your data handling practices.

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